Cavalier Candies is a classic Canadian candy company founded in 1922, Cavalier is well known for their variety of hard and soft candies as well as their high quality craftsmanship.

For this project I worked on a re-brand concept for one of their most popular candies, Juicy Jellies. In reworking the branding for Juicy Jellies, my goal was to infuse the brand with a sense of fun and vibrancy. The updated design focuses on making Juicy Jellies more appealing through bold colors, playful graphics, and a modern aesthetic.

Role : Graphic designer, layout designer, photographer

Software : Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe After Effects